Beginning web designers often wonder just how many custom templates and special software they need to be successful. The answer to that depends on how deep you want to dive into the field. To avoid the most labor intensive and specialized areas of design, you’ll need to use special software and probably use a third party for some of the work. On the other hand, you can cultivate your own website design expertise and figure out how to build effective, economical websites for yourself by making use of tips like the ones below.
Watch your color scheme on your site. You want to make sure that your text is easily visible against your background colors. The better choice is using darker fonts against backgrounds that are lighter. If you aren’t sure if your color scheme works well, show it off to a friend for some feedback.
Have the data that users enter into fields preserved so that it can be transferred over to other portions of the site where the same information has to be filled out. If users register on your site, some of their data should be saved. This makes it easier to fill out forms, and is considered to be very convenient. Keeping information “sticky” like this will make it simple to sign up for things on your site, and visitors will appreciate that you have saved them time.
Newsletters can generate repeat visits. When you allow people to receive notifications about special events, discounts or updates, they are more likely to visit your site multiple times. Stick the sign-up form in a spot that’s out of the way, such as in a sidebar, and keep good records of those who sign up. Just send your newsletter to those that ask for it, or you may get in trouble.
Free software exists that can help you set up your site. Oftentimes, people erroneously believe that shareware is inefficient for certain tasks. However, there are many free programs designed to help you keep your website neat and current. Do some research and try different software to find the tools you need the most.
Use Photoshop to create professional looking graphics for use on your website. Programs like Photoshop are great for new web designers, because it allows them to quickly create professional websites. If you don’t have PS, it can be difficult and time consuming building a nice site quickly.
While you want to keep the aesthetics of your site in mind, you also need to make every effort to keep your file sizes to a minimum. There is a direct correlation between file sizes and page load times. You want your website to load very quickly when potential clients visit. You need to remember that not every person who visits the website will have a fast Internet connection. Test your website to ensure that it loads quickly even on a dial-up modem connection.
Website design isn’t as complex as brain surgery. You do not have to enter a classroom, nor are you performing life-altering surgery on someone. As long as you can follow the tips you have learned above, you can design a great website today.